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A courtesy copy of your publication would be
The Secrets to Success
Discovered Through Self-Promotion
It amazed
me to discover that over 87 percent of the people I surveyed
felt
extremely uncomfortable with the concept of self-promotion.
Many of
these same people hold themselves back from too many
missed
opportunities to become successful because of it.
Where did
the fear of self-promotion come from?
Many learned the
opposite
from their parents as they were growing up.
They where
taught to
believe that it was not polite to talk about themselves;
if they do,
it will come across as pushy, rude or they will appear
to have a
big ego.
Some
parents may have taught that, and also said, “Go out in
the world
on your own and be successful.” This combo-belief goes
against the
grain of all sales and marketing success!
How can you
be successful if you don’t tell others what
you do and
how you can help them? You can’t! If
you don’t
self-promotion,
you are holding yourself back from too many
missed
opportunities and the success that you truly deserve!
Undeniably,
there is unethical self-promotion.
We’ve all
witnessed
it, and maybe even lost business to it. But
unethical
or ineffective self-promotion is not what we’re
discussing.
You can do
successful self – promoting with class, ethics
and service
to others. Begin to look at self-promotion from this
day forward
as serving others instead of self-serving.
I’m sure
you are passionate about what you do and truly want to
help your
customers. If that is the case – don’t you want to help
more and
more people that could use your services and/or products?
You can’t
do that if you don’t successfully self-promote and tell more
people
about what you do. Tell others why you
are the expert and share
success
stories from your customers. Your self-promotion,
when
done well,
helps people to get what they desire.
The most
successful people in the world are all self-promoters.
These are
the people that talk in elevators! In
fact, behavioral scientists,
George
Dudley and Shannon Goodson, have made a career out of
studying
the science of self-promotion to prove it.
Their assessment
identifies
the ways in which we unconsciously avoid self-promotion and
limit our
success. Their research studies
discovered that “self-promotion
is directly
related to success.”
It you
don’t toot your own horn, you can’t enjoy the music.
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Word count
461
Bio:
Debbie
Allen, is an international professional speaker and author
of four
books, including best selling, Confessions of Shameless
Self
Promoters. Download a free chapter,
sign up for your free
Shameless
Marketing Newsletter and view Debbie’s demo video in
action at www.DebbieAllen.com
@ 2005 All
rights reserved by Allen & Associates Consulting, Inc.
Allen &
Associates Consulting, Inc.
PO Box
27946, Scottsdale, AZ 85255-0149
Toll Free:
800-359-4544
Fax:
480-634-7692
Email: Debbie@DebbieAllen.com