5 Tips for Marketing With QR Codes Today

 Expert Author Jenny M White

qr code

QR Code

QR codes or quick response codes are 2D (dimensional) bar codes designed with black squares on a white background. An application or app interprets the code which can contain a call to action, a link or SMS (Short Message Service) message. These codes are used to disseminate information and are often displayed in advertising materials, newspapers and magazines and on television. Records connected to QR codes allow the creator to track information. Knowing how many times products are scanned and the actions taken can increase sales.

Marketing with quick response codes is a way to brand your products or services. On a personal side, use these types of codes to link from a resume to other webpage with information about you or put them on a party invitation to link back to a blog post, for instance.

Tips for Using QR Codes

1. QR codes are very popular with males between the ages of 25 and 40. The highest scanning locations are retail stores, grocery stores or at home when looking for products and services. Who scans the code gives marketing departments information on how to present their products and on what demographics to focus.

2. Use codes to market in specific places. Newspaper, magazines, brochures and pamphlets may be the mediums of choice if QR codes are being scanned mainly at home.

3. Retail shops and grocery stores tend to be the second highest location for QR code scanning. Marketers can use this information to embed information about the product, the company and even upcoming, similar products.

4. Take advantage of your customers by using the code to link to product surveys, store and product promotions, and company websites.

5. QR codes have been proven to be effective marketing tools to peak the curiosity of consumers. Scan the code with your smartphone and you will read all the reasons you need a particular product or service. Sales go up, and customer dissatisfaction falls.

Keep an eye out for quick response codes that you see all around you on coupons, flyers, periodicals and other marketing materials. Get ideas on how they are used and come up with your own creative solutions for using them in upcoming campaigns and promotions.

Need help figuring out the technology of cranking out your own codes and then printing them on your marketing materials? Don’t stress! Outsource the work via experienced virtual assistants who can help you.

For more information, visit http://chrisfreville.com to start making money on the internet with coaching and mentoring help today! For help with your own content and Internet marketing, visit the http://movingaheadcommunications.com site.

Writing Tips with Free Download and Audio (Podcast) – Ghostwriting Do’s and Don’ts

ghost  Ghostwriting Do’s and Don’ts
Get a short 2-page PDF document from which you’ll learn about 14 common errors that show up in many ghostwritten documents. Also included are three short steps to success for your ghostwriting endeavors. Download by clicking: Ghostwriting Errors and saving the file to your Desktop or other area.


Diana Barnum discusses ghostwriting and overcoming the common errors that ghostwriters make in the podcast below. Download the short PDF above that accompanies this, a helpful guide to follow while she share tips.

About Diana Barnum

Diana Barnum is the founder and president of Moving Ahead Communications, working in partnership with the Ohio Help Group, offering outsourcing services via personal virtual assistants to help individuals and companies start and grow their businesses with customized (often ghostwritten –shh!) products and services. For help getting more time, energy, leads, sales and income, readers are invited to sign up for the free company newsletter, “Moving Ahead Weekly Ezine: Helping You Advance with Business Support Service Info,” at Moving Ahead Communications and share the link with others who could benefit. Also visit her at Moving Ahead with The Ohio Help Group.

More Free Downloads

Bookmark this page, share it with others and download as many of the files as you’d like! New online tools and other resources are added regularly to help with your projects. Click: http://free-stuff-news.com